Interview with the Creative Force, CEO, President of SoBe and JoNa Ventures

John Bello, starting in NFL apparel marketing, lost two million dollars in the beverage business before he created the lizard label what worked. Now he's created another winner: the Adina coffee label.

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www.adinaworld.com

Interview with Owner of CoreBrand

Jim Gregory started CoreBrand over 25 years ago. They specialize in analyzing the effects of strong brands on corporate performance. Jim shares his experience of growing from a one man shop to an advertising firm and beyond. www.corebrand.com

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